Our client in the Consumer industry is looking for an experienced Marketing Manager to join their team!

Key responsibilities:

Lead the Annual Operating Plan (AOP) and 3–5 year category roadmaps by synthesizing market trends, syndicated data (Nielsen/Kantar), and emerging dietary insights into actionable commercial strategies.
Direct cross-functional teams (R&D, Packaging, Supply Chain) through the Stage-Gate process to bring continuous product innovations, packaging redesigns, and sustainable renovations from concept to national rollout.
Direct high-impact omnichannel campaigns across linear, digital, paid social, and influencer channels while steering agency partners to achieve creative excellence and maximized ROAS.
Collaborate with Account and Category Management on Joint Business Planning (JBP), optimizing in-store planograms, trade merchandising, and digital Retail Media Networks (e.g., Walmart Connect, Amazon).
Manage Price-Pack Architecture (PPA) across retail channels to deliver competitive pricing, ideal pack sizes, and profitable promotional strategies.
Take full financial accountability for revenue, gross margin, A&P budget allocation, and joint monthly consensus forecasting (S&OP) alongside Commercial Finance.
Embody strong line management to develop internal talent, foster cross-functional collaboration, and influence local, regional, and global stakeholders to streamline ways of working.
Empowered to make day-to-day decisions on campaign execution, retail promotional plans, and cross-functional alignment while consulting Line Manager on major strategic pivots or budget reallocations.

Requirements:

10+ Years FMCG Experience in brand strategy, P&L management, and product innovation.
Proven ability to lead cross-functional teams and influence regional/global stakeholders.

For more information or confidential consultation, please do not hesitate to send in your application or drop an e-mail to chloe.chan@bell-ward.com

We thank you for applying with us in advance but ONLY shortlisted candidates will be notified.

Company Registration No. : 1080098-P (JTK License No : JTKSM 427)